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Zwift’s all-new always-ready indoor bike makes Zwifting more convenient and simple to get started than ever before

Zwift, the global online fitness platform, is excited to launch Zwift Ride, an always-ready, complete indoor cycling setup ready to unlock the full Zwift experience. This innovative new take on the smart bike pairs a Zwift Smart Frame with a Smart Trainer, providing a convenient and shareable indoor bike for riding on Zwift. Zwift Ride with KICKR CORE will be priced at $1,299 and available in the US, UK, EU, Canada and Australia from launch. Riders can feel every undulation of Zwift’s virtual terrain with uncanny realism, bringing the outdoor cycling experience indoors.

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“We’re on a mission to make Zwifting easier by reducing the cost and complexity of hardware,” says Eric Min, Zwift CEO and Co-Founder. “Zwift Ride brings all of the advantages of a smart bike at an incredibly affordable price. It’s clean, it’s quiet, incredibly simple to set up and adjust, and can be shared with any member of the household. Importantly when I look at my Zwift Ride, it looks like it belongs in my home. I’ve been riding mine for many months and I can’t wait to share the experience with other Zwifters!”

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When designing Zwift Ride, simplicity had to be a key feature. It’s therefore fitting that the included ‘Frame Key’ is all that Zwifters will need to set up and adjust their Zwift Ride. The Frame Key is the only tool needed to assemble the Zwift Ride Smart Frame. Once assembled, the Frame Key is securely stored in the top tube where it can be readily accessed to adjust the fit to any rider, making Zwift Ride perfect for sharing with multiple users. Saddle height, bar height, and reach are all adjusted via three clearly identifiable points on the frame. Suited to riders between 5ft (152cm) to 6ft 6 inches (198 cm), riders can quickly find their fit using the included fit card.

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Integrated handlebars with dual control pads give you full control of Zwift from your handlebars. Navigate menus, give RideOns or deploy PowerUps with the simple touch of a button. Additional buttons at the base of the levers can be configured in the game to provide additional shortcuts, like Ride On’s and PowerUps - perfect when sprinting for the line!

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The integrated bike controllers also take care of all essential riding controls. Virtual shifting on the Zwift Ride is silent and delivers a perfect shift, every time. With gears suited to every Zwift terrain, Zwifters can select their preferred shifting style - Shimano, SRAM, or sequential.

In addition to keeping game controls within reach, Zwift Ride also aims to keep your essentials right where you need them. Zwifting is thirsty work which is why Zwifters will find two bottle cages fitted to the frame. These cages are designed for indoor riding with an easy-to-access drop-in, lift-out cageless design. After all, there are no potholes to worry about in Watopia!

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A tray at the front of the bike also provides space for Zwifters to place their food, towel, and phone - ideal for having the Zwift Companion app and music to hand. The rubber cover is non-slip and can be removed for easy cleaning.

An optional tablet holder is available to Zwifters that use iOS or Android tablet devices. Priced at $49.99, the tablet holder seamlessly integrates with the front of the bike tray and securely holds the tablet via a quick-release fixing strap.

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Zwift Ride With KICKR CORE will begin shipping from 26 June. Register early interest on Zwift.com today zwift.com/shop/products/zwift-ride-kickr-core.


Zwift Ride with KICR CORE:

USA - $1299.99 

EU - €1299.99

UK - £1199.99

Canada - $1,999.99 

Australia - $2,299.95

Zwift Ride Tablet Holder:

USA - $49.99 

EU - €49.99 

UK - £39.99

Available in the USA, EU & UK via Zwift.com & Wahoofitness.com

Available in Canada and Australia via Wahoofitness.com only

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Meet Zwift Ride

About Zwift

Zwift is the fitness company born from gaming. We’re dedicated fitness enthusiasts, experienced video game developers, and disruptive thinkers. Play is in our DNA and we know fun fuels results.

Zwift utilizes massively multiplayer online gaming technology to create rich, 3D worlds ripe for exploration. Join thousands of cyclists and runners in immersive playgrounds like London, New York, and Paris as well as our very own Watopia.

Our app connects wirelessly to exercise equipment: bike trainers, treadmills, and more, so your real world effort powers your avatar in the game.

From friendly races to social rides and structured training programs, Zwift unites a diverse community in pursuit of a more fun, immersive and social fitness experience.

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