ZWIFT UNVEILS LIMITED EDITION ZWIFT RIDE SMART FRAME TO CELEBRATE THE 2025 TOUR DE FRANCE FEMMES AVEC ZWIFT

Zwift, the global online fitness platform for cyclists, is pleased to confirm the highly exclusive, Zwift Ride Special Edition: Watch The Femmes Smart Frame will go on sale this Saturday from 7.30am PDT // 3:30 PM BST // 4.30pm CEST.

Limited to just 124, each Zwift Ride Special Edition: Watch The Femmes Smart Frame represents a kilometre of the final, iconic stage of the Tour de France Femmes avec Zwift, making it a unique piece of cycling history.

As founding partners of the Tour de France Femmes avec Zwift, we are delighted to see how quickly it has become the most prestigious annual women's stage race, and one that is having real impact on women’s cycling as a whole, as recently illustrated in Zwift’s recent report, ‘Where Are We Now? Four Years Into The Tour De France Femmes Avec Zwift’.

The Zwift Ride Special Edition: Watch the Femmes Smart Frame offers integrated handlebar controls, customizable virtual shifting, and a fully adjustable fit. Each special edition frame also comes with adjustable crank arms pre-installed as standard, along with an exclusive "Watch the Femmes" sticker pack. Designed to transform a Zwift Ready or Cog-compatible smart trainer into a complete indoor cycling setup, this special edition is priced at $899.99 / €899.99 / £849.99 and will be available exclusively from the Zwift Online Store on July 26 at 7.30am PDT // 3:30 PM BST // 4.30pm CEST.

To learn more about the "Watch the Femmes" campaign and its impact on women’s cycling, visit the Watch the Femmes Campaign Page.