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UNLOCK YOUR NEW PERSONAL BEST: ZWIFT LAUNCHES ZWIFT ACADEMY RUN 2020

adidas, Woodway, Garmin, Maurten, Hyperice and Oakley all confirmed to join the inaugural program

Zwift, the online training platform for runners, cyclists and triathletes worldwide, has today announced the first Zwift Academy Run program, providing those enrolled with the opportunity to become better runners than they’ve ever been. For a lucky few, there is also a once in a lifetime opportunity to take on a marathon major at the 2021 Berlin Marathon with the benefits of pro-level support from some of the world’s best coaches and brands.

Zwift Academy Run invites runners of all experiences to enroll and become fitter and faster by completing an exclusive 8 workout training program designed specifically for Zwift by Terrence Mahon and Jen Rhines. Jen is a 3x American Olympian and Terrence has coached multiple Olympians including Deena Kastor and Ryan Hall. This truly is a world-class training program.

World-Class workouts help you become a better runner, and a like-minded community will keep you motivated along the way. Zwift Academy means you never need to train alone, thanks to the ability to join thousands of other runners from all across the globe, 24-7.

For those who complete the program, Zwift Academy Run is offering six spots (three men, three women) to join the Zwift Academy Run Team for 2021. The Zwift Academy Run Team, composed of runners of all experiences and abilities, will be backed by some of the biggest brands in the world and promises to deliver a truly professional-level experience.

adidas will supply all athletes with top of the line training apparel and run footwear and will also invite all team members to take part in the Berlin Marathon. In addition, team members will receive an all-expenses-paid training camp to visit adidas headquarters. Here they will undergo a series of performance tests to help set goals and their training for the year ahead. It will also be the first chance for the team to bond in person before they meet again on the start line in Berlin.

Athletes will receive coaching and mentorship throughout the year in the build-up towards the Berlin Marathon from both Terrence Mahon and Jen Rhines. To help athletes through their training on Zwift, Woodway will be providing treadmills for the ultimate indoor pain cave and Garmin® will provide GPS smartwatches, heart rate monitors and cadence sensors for accurate performance metrics and race day pacing.

As the official partner for nutrition, Maurten will provide products based on their hydrogel technology and athlete consultation from their extensive experience within endurance sports. Hyperice will provide a full suite of warmup and recovery tools, while Oakley will provide eyewear featuring their custom PRIZM technology.

“Year after year, Zwift Academy delivers our biggest training program and unites the community in a common goal”, says Eric Min, Zwift CEO and Co-Founder. “It’s fantastic that we are now able to deliver the experience to runners as well. Thanks to Zwift, I too have discovered the joys of running, but I’m still a relative newcomer to the sport. It’s fantastic that Zwift Academy is able to cater to all abilities and experiences. There’s a fantastic prize for a lucky few, but for the rest, like me, it will provide a great opportunity to improve their running.”

To be eligible for selection, entrants must enroll in the Zwift Academy Run program and complete a total of 10 activities on Zwift - all 8 Zwift Academy Run workouts plus two Zwift Academy Run events, with a selection of distances available.

Online registration for Zwift Academy Run is open now. The in-game program will begin October 15th, and extend through December 9th. For more information, and to register, head to www.zwift.com/ZARun

For more information on the Zwift Academy Road and Tri programs, head to zwift.com/academy

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About Zwift

Zwift is the fitness company born from gaming. We’re dedicated fitness enthusiasts, experienced video game developers, and disruptive thinkers. Play is in our DNA and we know fun fuels results.

Zwift utilizes massively multiplayer online gaming technology to create rich, 3D worlds ripe for exploration. Join thousands of cyclists and runners in immersive playgrounds like London, New York, and Paris as well as our very own Watopia.

Our app connects wirelessly to exercise equipment: bike trainers, treadmills, and more, so your real world effort powers your avatar in the game.

From friendly races to social rides and structured training programs, Zwift unites a diverse community in pursuit of a more fun, immersive and social fitness experience.

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